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are they necessary?

Hi All
I have a facebook, instagram, gonna start twitter, website...
I have a wordpress blog, but never really blog..
Is it worth starting? I can see the point of adding weekly news etc, but I don't understand how the blog would be found/read. With the free version of Wordpress... is there a way to tag images so I appear in google images searches (for example)?
Please Help.
Thanks !
I didn't find the right solution from the internet.
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